Medium is a place on the internet where words matter (much to my delight). I helped the team fine-tune their voice in product and email.
UX/UI Writing, Content Strategy, Email/CRM

Membership upgrade landing page

Membership upgrade payment page

Membership upgrade confirmation page

Topic Lifecycle Email: Creativity and Entrepreneurship
Targeted emails to readers who we already know are into particular topics. Goal? Spark their curiosity to read even more.

Topic Lifecycle Email: Productivity and Media

Topic Lifecycle Email: Engineering and Artificial Intelligence

Membership upsell email

Claps - UI copy

LA Times Festival of Books Print Ad

Topic banner headers

